Ad Platform Updates: What Changed This Week (Nov 6, 2026)

This week brought a reminder for Indian advertisers using AI-made images, more ads inside Google’s AI Mode, and a new ad placement on Reddit. Here’s what small business advertisers need to know.

Today’s quick list:

• Google shows visible AI labels on ads in India and five other regions
• Google AI Mode can now show up to four ads
• Performance Max-style channel reports are coming to Search and Shopping
• Reddit is testing ads in its search results

Google shows visible AI labels on ads in India

Google Ads has expanded the list of places where ads with AI-created or AI-edited assets get a visible label on the ad itself. According to Google’s help page, the list is the European Union, India, New York, California, South Korea and Vietnam. California, South Korea and Vietnam were recently added. Elsewhere, the disclosure only appears in My Ad Center’s “How this ad was made” section. Advertisers can mark each asset as AI-created or not, and Google says it may label assets itself in some cases, such as fully automated features. (Search Engine Roundtable, Google)

What to do: If you use AI-generated or AI-edited images or videos in Google ads targeting India, check the AI label setting on those assets. Google also notes that using the setting doesn’t by itself guarantee you meet local laws.

Google AI Mode can now show up to four ads

Advertisers have spotted AI Mode answers showing four ads at the bottom of a response, up from the usual one to three. Google hasn’t commented on this specific change, but it said on its recent earnings call that it plans to show ads more often in AI Mode. (Search Engine Roundtable)

What to do: Nothing changes in your setup, as eligible Search, Shopping and Performance Max campaigns can already show in AI Mode. Keep your negative keywords tidy, since more ad slots means more chances to match searches you don’t want.

Channel reports are coming to Search and Shopping in 2027

Google’s Performance Max channel definitions help page now says the same channel definitions “will be available for standard Search and Shopping reports in 2027.” Google is also reported to be replacing a catch-all placement code with dedicated ones for channels such as Maps, Gmail and Discover. (Search Engine Roundtable, Google)

What to do: No action yet. If you filter Google Ads traffic by placement codes in GA4, a CRM or a reporting tool, plan to check those filters when the new codes appear.

Reddit is testing ads in search results

Reddit has started testing ads on its search results pages with a select group of eligible advertisers. The ads target searches with “high purchase and search intent”, such as people looking for product advice. Reddit says it will watch how users respond before rolling it out more widely. (Reddit, 9to5Mac, Social Media Today)

What to do: If your customers research products on Reddit, such as electronics, gaming, home and personal finance, keep an eye on this. It’s an early test, so there’s nothing to set up yet.

Key takeaways

• Check the AI label setting on AI-made assets in Google ads targeting India
• Tidy negative keywords as AI Mode ad slots grow
• Note your placement-code filters for when Google’s new codes arrive
• Watch Reddit’s search ads test if your buyers research on Reddit

Related reading

• Ad Platform Updates: What Changed This Week (Nov 4, 2026)
• Ad Platform Updates: What Changed This Week (Nov 9, 2026)
• How to Write Ad Copy That Converts: 10 Formulas With Examples

Not sure how these changes affect your campaigns?

New labels, new ad slots and new reports can all change how your ads perform and how you read the results. BananaBlocks Solutions manages Google, Meta and social ad campaigns for small and growing businesses, and keeps them up to date as the platforms change.

Book a free 30-minute ads review and we’ll check your account for anything you should adjust before the holiday rush.